Hi, I'm Pamela!

I’m a Senior UX Researcher, UX Teacher and Diversity, Equity and Inclusion Advocate based in Toronto, Canada with a background in Cognitive Science and Archaeology.

I have a keen eye for drawing actionable insights from data and developing inclusive and empathetic solutions that help everyday people.

GOVERNMENT OF CANADA

Promoting Healthy Eating Choices for Canadian Adults, Teens and Kids

UX Research
Project Management

Validated an online tool made to provide personalized, scenario-driven and science-based healthy eating tips, recipes and videos for adults, kids, and teens.

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GOVERNMENT OF CANADA

Establishing Mixed Methods Baseline Research for Canada’s National Parks Site

UX Research
Accessibility

Developed the methodology and conducted mixed methods baseline research while emphasizing the significance of accessibility, and paving the way for future benchmarks.

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INDIGENOUS FRIENDS ASSOCIATION

Creating and Delivering Culturally-Aware UX Research and Design Program

Teaching
Diversity & Inclusion

Created a 12-week curriculum integrating Indigenous cultural practices to teach UX research and design foundations to community members, fostering workplace-ready technical skills and a community-focused case study.

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Some of the amazing clients that I’ve worked with

Arise Health logoEphicient logo2020INC logoThe Paak logoOE logo2020INC logo2020INC logo